White Research is a Brussels based social research SME specializing in consumer behavior, market analysis, and innovation management in key sectors including Bioeconomy, Agri-Food, Climate and Circular Economy as well as in other related sectors and sub-fields. The company addresses business strategy, policy, market and user related issues through an array of diverse analytic tools. More specifically, WR mines and interprets hard-to-grasp stakeholders’ insights through a combination of modern analytics and marketing research and evaluation methods and uses this knowledge in designing efficient actions that put the user at the centre of the decision-making process. WR has extensive experience in EU funded projects acting as Coordinators, Innovation and Exploitation managers and/or Dissemination and Communication managers.
ROLE in VISION4FOOD:
Leading the coordination and management of the project (WP8/WP9), ensuring smooth collaboration among the 13 partners and aligning efforts towards achieving impactful results.
Exploring the future of food systems (WP5), using modelling, forecasting, and scenario analysis to anticipate challenges and opportunities in food governance and sustainability.
Responsible for establishing a Network of Interest (WP6) that fosters long-term knowledge exchange, strengthens collaboration among key actors, and enhances the visibility of innovative food system solutions across Europe.
Networking, establishment of synergies with other relevant projects and initiatives.